Thanks for your post grafter.
I think that including 3/blister will significantly improve things. LOL. Not sure that\'s my magic number though. Seems what the industry is set at. $6.99 for a 54mm figure is very reasonable. It may help to give some indication on the Dark-Age website that these figures are larger. There doesn\'t seem to be any indication of their scale, which would make the pricing seem very arbitrary (as GW\'s often does), and it\'s not readily apparent viewing the pics.
Perhaps it might help as far as a price discussion is involved to talk a little about how miniatures are priced. It\'s not something often addressed from an industry standpoint, and not something that most hobbiests understand. I\'m sure many (including myself) would appreciate any insight you can give.
Distribution via a game distributor helps both ends of the chain. Obviously it helps stores (regardless of size) to be able to write one check for their gaming needs. In addition, a store can usually order smaller quantities of a line instead of having to order a significant quantity directly from the company (in order to meet minimum order requirements). This gives a store a chance to try out a new line without committing to it. Not to mention that it enables a store to special order items easily. In addition, Alliance makes a point of sending monthly publications featuring new products to their customers, which results in more stores and thus more consumers hearing about new lines. We get 200+ issues of Game Trade every month which go directly into customers hands. Good advertising. On the production end, utilizing a distributor lessens the need for additional staff to take orders, payments, customer service, etc., as well as allows the producer to ship large quantities at once and save on shipping.
I couldn\'t help but feel a bit slighted by your comment about \"small stores,\" but I guess that could be a reaction to language I used in my post. I\'m sorry if I offended you. Our store is the largest in our area by far, but has primarily been geared towards GW products in the past. (We deal with many companies directly, but it\'s not always practical or feasible to do so). I\'ve been trying to bring in new lines and expand, but I still have to be careful-as any retailer does-not to bring in something that\'s going to sit on the shelf. Every new item is a gamble, and you just have to hedge your bet. I\'ve talked to the head of sales at Alliance for a few months now about carrying your line. I\'m glad to see they picked you up. I\'m looking forward to getting some of the mini\'s in the store.
I think that including 3/blister will significantly improve things. LOL. Not sure that\'s my magic number though. Seems what the industry is set at. $6.99 for a 54mm figure is very reasonable. It may help to give some indication on the Dark-Age website that these figures are larger. There doesn\'t seem to be any indication of their scale, which would make the pricing seem very arbitrary (as GW\'s often does), and it\'s not readily apparent viewing the pics.
Perhaps it might help as far as a price discussion is involved to talk a little about how miniatures are priced. It\'s not something often addressed from an industry standpoint, and not something that most hobbiests understand. I\'m sure many (including myself) would appreciate any insight you can give.
Distribution via a game distributor helps both ends of the chain. Obviously it helps stores (regardless of size) to be able to write one check for their gaming needs. In addition, a store can usually order smaller quantities of a line instead of having to order a significant quantity directly from the company (in order to meet minimum order requirements). This gives a store a chance to try out a new line without committing to it. Not to mention that it enables a store to special order items easily. In addition, Alliance makes a point of sending monthly publications featuring new products to their customers, which results in more stores and thus more consumers hearing about new lines. We get 200+ issues of Game Trade every month which go directly into customers hands. Good advertising. On the production end, utilizing a distributor lessens the need for additional staff to take orders, payments, customer service, etc., as well as allows the producer to ship large quantities at once and save on shipping.
I couldn\'t help but feel a bit slighted by your comment about \"small stores,\" but I guess that could be a reaction to language I used in my post. I\'m sorry if I offended you. Our store is the largest in our area by far, but has primarily been geared towards GW products in the past. (We deal with many companies directly, but it\'s not always practical or feasible to do so). I\'ve been trying to bring in new lines and expand, but I still have to be careful-as any retailer does-not to bring in something that\'s going to sit on the shelf. Every new item is a gamble, and you just have to hedge your bet. I\'ve talked to the head of sales at Alliance for a few months now about carrying your line. I\'m glad to see they picked you up. I\'m looking forward to getting some of the mini\'s in the store.
